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The latest research and analysis into technological, economic and social trends, and how they'll affect business in the future. Using alliances for innovation doesn't have to be a complex concern as our two high-profile case studies demonstrate. 6 open innovation. new ruleS, new ChallengeS It may be the 'next big thing' but what can collaborative innovation really offer to senior management in the pursuit of corporate innovation? bloCkS firSt out of the 22 the SuStainable agenda Cutting through the marketing hype to see what environmental and ethical business policies can actually offer to the bottom line.

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تاریخ انتشار 2008